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L.LEA 195 – Global Business and Entrepreneurship
Overview: This conference is a ten-day immersion in Global Business and Entrepreneurship for highly motivated high school students. Through classroom teaching, guest speakers, interactive small-group work, and a final business plan simulation, students gain exposure to a broad array of current issues relating to many dimensions of the business world, from opportunity analysis to business ethics. In addition, students are taken through LeadAmerica’s leadership curriculum, which is designed to help them enhance their abilities to lead in their personal, academic, and professional lives. Students who complete the course earn one college credit from Loras College (a second credit is optional). Lecturing is performed by business professionals and professors with the assistance of Team Leaders, who are typically graduate business students or undergraduate upperclassmen in business programs.
Course Content: The following topics will be covered in the Global Business and Entrepreneurship conference.
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Marketing |
Product Development |
Company Organization |
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Management |
Financial Analysis |
Sales Strategies |
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Forecasting |
Operations |
Presentation Skills |
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Venture Capital |
Opportunity Evaluation |
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Readings: Students will be given approximately 100 pages of college level background reading assignments in business, management, and ethics. In addition, they will be given approximately 25 additional pages of material to read for the simulation.
Simulation: Throughout the course of the program, students will develop a business plan for a product of service of their own devising. At the end of the program, teams will present their business plans to real venture capitalists for feedback.
Classroom Activities: In addition to lecture and discussion, students will:
• Set up and conduct a trade show • Conduct an opportunity analysis • Develop and present a business plan • Work with realistic business case studies
Off-site experiences: In addition to field trips intended to expose students to the city in which the conference is held. Conference participants take trips to some or all of the following: business schools, financial institutions, and museums with business related exhibits. |